All things design.

It has been nothing but a pleasure working with Tony & Toni at Petchup for the last decade. I have been solely in charge of creating “all things design” and I couldn’t have been happier about it. I am so very sad to see them go with the pandemic.

Problem: They needed a consistent branding experience across all of their products (market and digital) that was fun and drew the audience in.
Solution: Create a line of products that reflect the positivity, playfulness, and generosity of Petchup. This included packaging (working with templates and several manufacturers to get it right), website, digital releases, and tradeshow materials.